In keeping with the Barbados Investment and Development Corporation???s (BIDC) slogan of Unleashing Ideas, Inspiring Enterprise, the Corporation has conceptualised a four-tiered launch event as a way to promote local products.

The launch of the On The Road programme takes place tomorrow, Wednesday, November 27, beginning at 10:00 a.m.

Patrons will also be able to see the roll out of a new line of Heritage Products to capitalise on Barbados??? UNESCO heritage rank for Historic Bridgetown and its Garrison to show what is possible under new product development. The all-day event will conclude at 3:00 p.m.

Other attractions will include a mini-marketplace where new and innovative Barbadian products will be on show and on sale. A Bajan Dooflicky will form part of the entertainment package.

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