Barbados Tourism Marketing Inc. (BTMI) is proud to announce its recent accolade at the prestigious Travel Bulletin Star Awards, where Barbados won the award for the Star Luxury Destination of 2024.
This recognition reflects Barbados’ commitment to providing world-class experiences and a high standard of hospitality that draws visitors from around the globe to its island year after year.
Barbados was nominated as a finalist in three categories which were voted by Travel Bulletin’s readers and travel agents. The categories in which Barbados was recognised included Star Tourist Office, Star Winter Sun Destination, and Star Luxury Destination.
These distinctions reflect the UK travel community’s confidence in Barbados as a destination that provides unmatched value, service and unique experiences year-round.
The Travel Bulletin Star Awards are among the most respected honours in the travel industry, celebrating the highest standards in the UK travel trade by recognising exceptional destinations, products, and services. These highly coveted awards are determined by votes from thousands of travel professionals, ensuring that winners reflect the real-world experiences and insights of those on the frontlines of the industry.
BTMI’S Director UK and Chief Operating Officer, Cheryl Carter said: “This award is a testament to Barbados’ commitment to excellence in hospitality. We are elated to be selected by Travel Bulletin’s readers and travel professionals and extend our heartfelt thanks to those who continue to be passionate about our island, acclaiming Barbados as a preferred destination.
“This acknowledgement affirms our ongoing dedication to consistently exceed expectations, whilst providing visitors with an excellent quality of service, ensuring unforgettable experiences. Barbados’ stunning beaches, rich cultural heritage, renowned culinary scene, and warm hospitality are some of the unique aspects that make it the Caribbean’s crown jewel for those seeking luxury, relaxation and adventure.”